Wednesday, October 24, 2007

Ads promoting Choctaw casino are offensive

So it's not just me, others too have found the ad's implying that Jackson County Residents are a 'poor, down trodden people' that the Choctaws will rescue distasteful. Jackson County is doing just fine without the Choctaws, especially the area they want to destroy with their casino. And using children to promote gambling is sickening, no matter who does it. With the Choctaws financial resources they can afford slick TV ad's to flood our airwaves, and mass mailings (fresh off their very own printing press) to stuff our mailboxes, unfortunately those of us opposed to the Choctaw casino do not have the same financial resources.

Television commercials promoting the Mississippi Band of Choctaw Indians' effort to put a casino in Jackson County are offensive.
As opponents of the Choctaw casino, we would hardly be expected to agree with the tribe's methods to sway voters in a non-binding referendum to be held on Nov. 6. But the televised ads we have seen this week are not just disagreeable, they are insulting to South Mississippians in general, and Jackson Countians in particular.

Opening with scenes of devastation supposedly caused by Hurricane Katrina, the ads go on to suggest that unless Jackson Countians vote in favor of a monopoly casino franchise for the Choctaws, such scenes of ruin will remain in the county.

What utter nonsense.

Jackson County is no miserable disaster area.

We haven't been for a very long time, maybe they have us confused with New Orleans.

For the Choctaws to employ such painful images in pursuit of profit undermines the efforts by the tourism and hospitality industries to showcase the area's comeback. It exemplifies the tribal leadership's conspicuously bad judgment, and raises serious questions about their understanding of this region, its people and their attitudes.

In inexcusably poor taste is the Choctaws' commercial use of children as cheerleaders for their proposed casino. At one point the Choctaws show kids giving a boisterous "thumbs up" to gambling.

Read the rest of the editorial here.

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